Two weeks ago, Interscope accidentally placed Kendrick Lamar's new album, To Pimp A Butterfly, on iTunes a week before it was scheduled to be released. This week, in a similar fashion, Columbia completely botched the release of Earl Sweatshirt's surprise album—I Don't Like Sh*t, I Don't Go Outside. The plan was for Earl to first release the video for "Grief," which you can see below, which would announce the album title and then he'd drop the album. However, according to Earl in an interview with NPR's Microphone Check, Columbia released the album on iTunes and then released the video without Earl knowing; the principle of this frustrated him because he felt he had no control over the vision he had for the album's rollout. Message to the labels: do better.
Well, the album is out now and it's pretty dope. It's way darker than his first album, Doris, but lyrically Earl is at his best. Stream it here and purchase it here. Check out the video for "Grief" below. Enjoy.